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MARY RICHARDSON
CREATIVE DIRECTOR

Hello!

 

I am a dynamic and innovative Creative Director with extensive experience leading creative teams and executing successful B2B and B2C marketing campaigns. I currently oversee and mentor a diverse team of 13 creative professionals, developing forward-thinking strategies and consistently delivering high-quality projects on time and within budget. My expertise spans a wide range of skills, including:

  • Branding and Identity Development: Crafting compelling and cohesive brand identities that resonate with target audiences and stand out in competitive markets.

  • Digital Marketing: Developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, content marketing, and email marketing to drive engagement and growth.

  • UI/UX Design: Creating intuitive, user-centric designs that enhance the customer experience across websites, mobile apps, and digital platforms, ensuring seamless navigation and optimized user engagement.

  • Cross-Channel Campaign Management: Orchestrating integrated marketing campaigns across multiple channels—social media, email, print, and digital—to maximize reach and effectiveness.

  • Creative Strategy Development: Crafting strategic frameworks that align with business goals, fostering innovation, and translating concepts into actionable, results-driven projects.

  • Team Leadership and Mentorship: Managing, mentoring, and inspiring diverse creative teams to produce exceptional work while promoting collaboration, professional growth, and a positive work environment.

  • Budget and Project Management: Overseeing project timelines, budgets, and resources to ensure that projects are completed on time, within budget, and to the highest standards of quality.

  • AI and Automation Integration: Leveraging AI technologies to streamline design processes, enhance workflow efficiency, and unlock new creative possibilities.
     

With a passion for delivering creative excellence, I am committed to driving results through innovative design, strategic thinking, and seamless project execution. My diverse skill set, from branding and digital marketing to team leadership and AI integration, allows me to tackle complex challenges and deliver impactful solutions across a variety of industries. As I look to the future, I am excited to bring my expertise to new projects and opportunities, particularly within the performance auto racing industry. Whether working in a remote, hybrid, or on-site environment, I remain dedicated to producing high-quality, results-driven work that elevates brands and meets business goals. Explore my portfolio to see how my creativity, leadership, and strategic approach come together to make a lasting impact.

Get In Touch
pilotqueen8@gmail.com
Tel: 541-954-3172

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